Managing Information as Product
Part 2: Why Information as By-Product Will Not Work
Yang W. Lee, Leo L. Pipino, James D. Funk, Richard Y. Wang
Managers can always view and manage information as a by-product of a system or event. From the perspective of the people using the information however, it is a product, not a by-product.
In contrasting the by-product approach to the information-as-product approach, there are five factors to analyze: what is managed, how is it managed, why manage it, what is considered success, and who manages it.